“Social epidemics” on MySpace

While we don’t need any more proof that social networking sites can be used to start what Malcolm Gladwell calls social epidemics in his book The Tipping Point, here’s an interesting news item on sohh.com about Hip-Hop artist Grafh, who uses MySpace to promote his music.

Two days after posting his “MySpace Jumpoff”, a song for his MySpace fans, music stations around the US started playing the song.

Sure, Grafh is a known talent, but it is interesting how he’s used MySpace to generate interest in his music in the “real world” - without even intending to.


Related:

  • US to ban social networking sites in schools and libraries
  • MTV to launch social networking service
  • Friendster granted patent for social networks
  • Social networking for all
  • The economics of MySpace

  • Posted Thursday, July 20th, 2006 at 8:54 pm
    Filed Under Category: MySpace music, MySpace news
    You can leave a response, or trackback from your own site.

    0

    Leave a Reply